Document Management Application System to Protect Your Business Information

Piles of official files and documents can frustrate any employees and over a period of time it is possible that they would be unable to compile and access necessary information at the time of requirement. That is why we need a proper document management application system to accumulate and put all information in an appropriate order. Document management has become a popular term in almost every enterprise and business office that is capable in monitoring and managing different forms of documents throughout the business process.

Amid the threat of security breaches, it has become an important issue how to manage information for the business purposes. The cases of stealing security data and confidential information are being surfaced everyday. So it is a need of hour to be equipped with the best electronic document management system to avoid any untoward incidents.

Cybercrime is another big concern that has potential to disrupt the business activities and violate the security measures. This type of crime has pushed entrepreneurs to deploy a comprehensive information security management application. So it is natural that business people would seek the guaranteed and foolproof document management application solution to keep away any possible violations. The introduction of information security management software has given a powerful solution. Many companies demand the services of business intelligence software specialists, who are skilled in delivering the right sort of software applications to protect business data.

The services of enterprise content management are very efficient in organizing, ordering and storing the important document and content of an organization. Such services include a lot strategies, methods and tools to manage and preserve those contents throughout the life-cycle. These services have become an important part of almost all types of organizations including government, defense, medical service, financial institutions, and various other small and large corporations. One can easily access the reliable document management application services to keep away the threat of security breach and penetration.

Under the content management system we include many aspects of document management such as web or electronic document management, records management, digital asset management, collaboration, work-flow management, scanning, search and capture. The professional enterprise content management service providers primarily aim at managing the life-cycle of information from initial publication to eventual disposal. Their experts are knowledgeable enough to deal with any kind of documentations and have capability to operate sophisticated technologies in order to ensure foolproof protection of confidential business documents.

Value of Online Reporting For Credit and Business Information

In the past businesses had to make phone calls or request credit information via fax from credit bureaus. Information about competitors was difficult to obtain. Online reporting services regarding credit information, company profiles, and vendor verification have changed all that.

Unfortunately these services for information specifically focussed on South Africa and other African countries have been limited up to now. There are only a few online services available enabling company managers to check the creditworthiness of consumers, obtain in-depth research reports regarding specific economic sectors and niche markets, as well as country reports.

Value of Information Available From Online Credit Services

No doubt, there is no lack of information on the Internet, but sourcing for such can be a daunting task. It is no longer the lack of information that is an obstacle for business risk management, but the overload thereof. Company CEO’s find it difficult to work through the tons of information clutter when all they need is to subscribe to these services.

With such an online reporting service, the user has direct access to credit information and can set profiles for alerts. Should any changes occur in the consumer or competitor profile regarding creditworthiness the user is alerted immediately. Instead of having to conduct periodic searches to keep tabs on the creditworthiness of clients and business partners, a profile can be created once and alerts received.

The information provided by credit information services is accurate, up to date, and relevant to the risk management division of the business. The clutter of information is thus removed enabling faster and more accurate decision making.

The online reporting services for Africa also for instance, provide bank code monitoring services as well as consumer tracing and valuable customised country and company reports. Online reporting services should be used if a business wants to streamline information sourcing and credit checking functions.

Common Business Mistake – Sending Business Information to “Cold Lists”

A “cold list” is a list of people who have shown absolutely NO interest in your offer. Blasting such people with more mail will get only get you frustrated and demoralised. Warm leads on the other hand will ask for more specific information.

5 ways to get those warm leads:

1. Place a well targeted ad about your business opportunity in the correct section of a major newspaper.

A well placed ad in the correct section (for example,the upper section of the page) increases awareness of your product or service from your target audience. A major publication also has the advantages of an increased daily readership.

Logically, more readers equals higher chances of making a sale – provided you know your target audience. Doing business without knowing what your target market is and a poorly placed ad will prevent you from reaching your objectives: increased sales, market share or brand awareness.

For example, would a fashion company leave an ad advertising a sale at the bottom of the business section?

Well, they could, but they won’t optimise their ad campaign by limiting awareness to people who might not even be interested in what they’re selling.

If they were smart, they would advertise to those who may already be in the market for trendy apparel;readers of the lifestyle section etc.

2. Work with your partners on shared projects to leverage on each other’s strengths

This method of partnership is called an “affiliate programme “. You can build long lasting business relationships and increase your credibility by teaming up with other reputable, branded businesses or partners.

By building profitable alliances with them, you can also send your ad to huge, targeted email lists at no cost, build your customer or opt-in list for free and get highly credible endorsements and testimonials from other experts.

Affiliate programs are the smart way to do business. At first glance, it may seem like you make less profit, but in reality, you make more money due to the increase of resources available.

As the adage goes, “two heads (some say three) are better than one”.

3. Mail postcards or lead generating letters to a targeted list of names. Know your market and be specific about your target group.

Knowing your customers increases sales. The more you know your customers, the more effective your communication will be. Then you can customise your sales copy to suit their moods, tastes and needs.

You will also be able to see which customers are profitable and which need more effort. And customer profiling helps you find new business – better knowledge leads to increased sales.

4. Do you have a loyal customer base who keep coming back to you for offers and discounts?

Take the chance to build closer business relationships with your customers. Do your follow-up,think about how to improve customer service and your product. Provide value-added services to build customer loyalty.

Loyal customers are cheaper to retain than non-loyal ones.In fact, a loyal customer is willing to pay more than a non-loyal one would for the same product or service.

Moreover, the loyal customer has a higher overall value to the organisation due to the value of possible repeat business and referrals.

5. Capitalise on festive seasons when consumer spending is at its peak.

Holiday and festive seasons serve as a huge opportunities for both consumers and companies. If you have a product that is likely to generate more sales for you during holiday/festive periods, do your marketing at least 1 month in advance.

For example, if you sell Christmas products and you know your customers are most likely to buy them in December, don’t assume they will do shopping last minute.

Many people need time to prepare,do early shopping and soak in the joyous mood – leverage this excitement, put up tantalising discounts and innovative product offers.When your customers are in the “mood”, boy, are they in the “mood”!

To spend,that is.

Remember, in business,an opportunity cost is lost for even a mere second of a non-sale.So you must be eager to make a sale and plan your next marketing campaign in advance.

Building Your Coaching Business – Information Marketing – Lots of Clients

Here’s an answer to most of the problems experienced by coaches who are struggling to get more clients. Turn “no clients” or “few clients” into 20% to 70% of the people you touch giving you an appointment.

I do a lot of conference calls with struggling coaches. Here are the struggles that most coaches experience:

Typical Problems Experienced By Coaches

  • Can’t reach the decision maker – get sidetracked to HR and HR puts you in with ALL of the other coaches, consultants, trainers….you are a commodity in their view.
  • Can’t get the decision maker’s attention
  • When you do get to the decision maker, and they even seem somewhat interested, the bottom line statement is “Don’t have time,” “can’t afford that right now,” “I’ve got to keep my nose to the grindstone.”
  • Sending out pre-approach letters, but not getting any response.
  • Cold calling but not getting through, not getting returned calls from voice mail.

Do any of these sound familiar?

One Solution to That Problem

Here’s something that has been working extremely well with coaches I’ve worked with. Some have said they get 20% to 70% appointment setting rates when using this approach.

The first thing to note is to “stop selling” and “start helping.” Be an unlimited resource for everyone you touch, even if you touch them only once. You will become known as THE expert in that field, in your region.

First identify, your target market, if you haven’t already. Make that a narrow niche market. Even if you believe you can help the world, pick a narrow market for this approach and target the messages directly at them.

Send a letter to your target market that mentions that you’ve had significant results in ________ [name the target market], and then define a value statement around that. That means that you will indicate just how much impact you may have made on some people, or companies within that target market. Then tell them that you’d like to share some ideas that have worked with others like them, and will be sending them over the next few weeks.

Then, over 3-5 weeks, send them a printed article each week targeted to a specific problem in that industry. If you have been writing articles in an ezine, then you might also send them to that article online. It adds credibility when you can show that you are published, expert author.

At the end of 3-5 weeks, send a letter asking them how much value they got from your articles, and that you’d like to call some time to ask what they got from the article.

When you call, get them telling you just how much help that was. Ask them to put that into dollars and cents, or time saved. If they got any value at all, ask if you can set down with them over coffee to hear more about their business….

Notice, that at no time did I indicate I have anything to sell. This was all about helping them achieve their goals, and freely sharing information. The doors will be open…unless you go into the “sales” mode, at which time the door will slam in your face.

You have an appointment. Keep that appointment on “exploring their business” not on “selling.” This should get you setting down with 20% or more of your target audience.

What happens if you don’t get the appointment, but they did feel they had gotten some good information. Then ask if they’d like to continue receiving that kind of information. Add them to your newsletter, or email list for ongoing information. Many will find additional value from those emails. You will have another chance.

Upcoming articles:

  • We’ll discuss what to do and say in that meeting.
  • How to use that same approach, information marketing, in networking.